Nutraceuticals are integral to animal health and long-term productivity

18 May 2026

Nutraceuticals are integral to animal health and long-term productivity

India’s animal nutraceuticals market stands at a pivotal juncture, with strong growth potential across livestock, poultry and companion animal segments. Being an organised sector in industry, poultry nutraceutical segment is well established.

However, in the dairy sector, especially amongst the unorganised dairy sector, an untapped opportunity lies in bridging the widespread awareness gap around balanced nutrition, an essential yet often overlooked aspect of animal health.

Express Nutra publishes Dr Arun Atrey’s views on the subject topic, in its April- May 2026 edition.