Dear Channel Partner,
This is to inform you all that, as per the recommendations of the 56th GST Council Meeting held on 3rd September 2025, the Government of India has announced a reduction in GST rates for various pharmaceutical and healthcare products. These revised GST rates will be effective from 22nd September 2025. The purpose of this change is to help make essential medicines and healthcare products more affordable and accessible.
In line with this development, Zenex Animal Health India Private Limited (Zenex) will be reducing the Maximum Retail Prices (MRPs) of our products to reflect the new GST rates, as per the guidelines issued by the National Pharmaceutical Pricing Authority (NPPA). We are committed to ensuring that the benefit of this GST reduction is passed on to our customers in a transparent manner. The revised MRPs will come into effect from 22nd September 2025.
We appreciate your cooperation in implementing these changes.
- Effective Date:
The revised GST rates and updated MRPs will be applicable from 22nd September 2025. Please ensure all changes are implemented from this date so that benefits will be passed on to customers as required. - Trade Margins:
There will be no change in trade margins or the existing pricing structure. Your profitability will remain unaffected. - Revised Price List:
Kindly circulate the attached revised price list (Form V/VI) to all relevant parties, including retailers, hospitals, and health centers. - Billing and Display:
Please update your billing systems to reflect the new MRPs from the effective date. We also request you to display this notice at your premises and inform your staff and customers about the revised prices. - Consumer Awareness:
We encourage you to make your staff and customers aware of these changes to ensure transparency. - Stock Already in Market:
As per NPPA guidelines dated 12th September 2025, it is not necessary to recall, re-label, or re-sticker products that were released in the market before 22nd September 2025, as long as price compliance is maintained at the retailer level. This notice is being shared to ensure all channel partners are informed of the revised MRPs. - Access to Revised MRP Information:
The latest MRPs can be viewed by scanning the QR code below or by visiting our website at https://www.zenexah.com/insights-updates/announcements
Refer Below QR Code for revised MRP
You may also refer appended Annexure of revised MRP for your easy reference. - Further Support to Our Channel Partners
Adhering to the suggestions received from our trade partners, Zenex Animal Health India Private Limited is pleased to extend further support to our valued stockiest during the GST rate transition:
a. Extended Credit Support:
To help you manage the transition smoothly, we are offering an additional 30 days of credit on invoices between the period 22nd August 2025 to 21st September 2025, where GST rate changes have led to revised MRPs.
b. Additional Discount Benefit:
We will be providing an extra 1% discount on the invoices between the period 22nd August 2025 to 21st September 2025, through a credit note, on sales of products that have benefited from the GST rate reduction.
c. Ongoing Trade Schemes:
Zenex regularly offers special schemes and promotions for our trade partners and will continue to do so as part of our ongoing commitment to your success.
d. Assurance on Claims:
We remain committed to addressing all claims related to sales returns, leakage, breakage, and expiry, ensuring you are fully protected as per applicable GST laws.
Zenex will work closely with all our channel partners to ensure a seamless and beneficial implementation of the new GST rates. We appreciate your continued partnership and assure you of our full cooperation and support throughout this process.
We thank you for your continued support and partnership in ensuring that the benefits of the revised GST rates are effectively extended to all customers.
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